Marketing Services

Marketing solutions that not only met our needs, but surpassed our expectations.

Despite their rapid and substantial growth, cleantech sectors have often struggled to source the best talent. This is largely due to the demand for jobs in these sectors being far greater than the supply of talent available. With this in mind, our marketing partner, Jooba, understood that securing talent quickly in this market was essential.

What Gibson Watts needed was a strong marketing strategy that helped them build a strong reputation in the industry, attract talent, and stay ahead of their competitors. Building a company from the ground up naturally comes with its fair share of challenges, but Jooba rose to the challenge and delivered marketing solutions that not only met our needs, but surpassed our expectations.

Our Marketing Partner: Jooba

Jooba takes on all your creative challenges so you can focus on what matters - driving forward the green transition.

Working alongside Gibson Watts since our inception in 2021, Jooba, has undertaken all of our marketing activities and significantly helped to streamline the talent acquisition process, helping us secure the best talent in the industry.

Jooba’s efforts were focused on unifying and establishing a strong, modern brand image for Gibson Watts. As a result, our company is building deeper connections with clients and job applicants and positioning Gibson Watts as a global leader in executive search and recruitment for cleantech and renewable energy.

Jooba is continuously working to distinguish Gibson Watts from its competitors by establishing a unified, contemporary brand image through the use of video content, social media engagement, paid advertising campaigns, and marketing collateral.

Jooba’s services

Digital Advertising:

Our marketing partner uses both Search Engine Marketing (SEM) and social media advertising to increase visibility, drive traffic to your website, and ultimately convert leads into customers through targeted and measurable campaigns.

Website development:

Jooba's bespoke website design services can help your business by creating a platform that is optimised for your target audience and goals. With a custom-designed website, you can showcase your brand in a way that is tailored to your specific requirements.

Social media marketing:

After market research is in place, Jooba helps brands demonstrate thought leadership in the market by sharing insights, building a professional network, and showcasing a company’s work and achievements across any and all social media platforms.

SEO Presence:

To spread the word about your services, Jooba can establish a solid SEO presence for the company, helping you attract leads. This is achieved through a combination of on-page optimisation and targeted link-building efforts.

Promotional Videos:

Jooba produces dynamic promotional videos that effectively highlighted your brand and unique selling points, capturing the attention of clients and customers through an engaging and informative visual experience.

Documentation:

Jooba can develop polished, branded internal and external documentation that is consistent with your brand. This includes but is not limited to white papers, interactive PDFs, infographics, and case studies.

Event marketing:

Jooba has experience in planning and executing social events, aimed to increase brand awareness, build more profound relationships with customers and clients, and impress key stakeholders.

Messaging strategy and voice:

Jooba crafts a distinctive messaging strategy by conducting thorough research and analysis. The team develops a unique voice that resonates with target audiences and effectively communicates your offerings.

Branding

Jooba produces dynamic promotional videos that effectively highlighted your brand and unique selling points, capturing the attention of clients and customers through an engaging and informative.

If you’re still not convinced, you can discover more of Jooba’s services here.

“The team at Jooba has created a sleek and sophisticated online image for us that sets us apart from our competitors and positions us as a leader in the industry. The entire team takes pride in what they deliver, approaching every project with enthusiasm, care, and a commitment to excellence.”

Lee Hudson, Director

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